Netflix Launches First Theme Park: Free Admission, Things to See & Muslim-Friendly Guide

Netflix is taking its love for storytelling to the next level, not just on screen, but in real life. After years of temporary pop-up experiences, the streaming giant is launching its first permanent theme park, Netflix House, November 2025. If you’re a fan of shows like Stranger Things, Bridgerton, or Squid Game, or even looking for a fun stop for the family, this is about to become your next must-visit destination.

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Where and When to Visit

The first Netflix House opens on Wednesday, 12 Nov 2025, at the King of Prussia Mall, just outside Philadelphia, Pennsylvania. This isn’t a small corner attraction; it spans over 100,000 square feet, giving visitors plenty of space to explore immersive exhibits, themed dining, and activities based on some of Netflix’s most popular shows and movies.

For Muslim travellers, the mall location is convenient, as King of Prussia offers easy parking, prayer spaces, and family-friendly facilities. Visitors can plan their visit around prayer times, and the mall’s food court includes halal-friendly dining options and international cuisines, making it easier for Muslim families to enjoy the experience without worrying about halal restrictions.

Free Admission and Everyday Fun

One of the most exciting things about Netflix House is that admission is completely free. Netflix Chief Marketing Officer Marian Lee explained that the company wanted the park to be accessible to everyone, making it an “everyday destination” rather than a one-time attraction.

This makes Netflix House a great stop for Muslim travellers looking for affordable, family-friendly entertainment in Philadelphia.

Main attractions and things to do

Netflix House is designed to be more than a museum. It’s a “living” space where each visit offers interactive experiences. Here’s what visitors can expect:

1. Step into the Shows

• Bridgerton Ballroom: Fans of the Regency-era drama can explore a recreated Bridgerton ballroom, try a waltz, admire lavish costumes, or join a high-society promenade with orchestral covers of modern pop songs.

• Squid Game Glass Bridge Challenge: Test your nerves on a non-lethal interactive Glass Bridge, where advanced technology and realistic sets make it feel like the iconic Squid Game scene.

• Stranger Things Upside Down Experience: Explore Hawkins, battle Demogorgons, or snap photos in the Byers’ living room, complete with the famous Christmas light alphabet wall.

• KPop Demon Hunters Zone: Dance, take photos, and enjoy immersive activities inspired by the hit show.

2. Paid Experiences: Immersive Adventures

Some attractions require tickets (starting around $39), with city-specific exclusives:

Philadelphia (King of Prussia):

• Wednesday: Eve of the Outcasts: A spooky carnival at Nevermore Academy featuring arcade games, live murder mysteries, and the Misery-Go-Round.

• One Piece: Quest for the Devil Fruit: Race against the Straw Hat crew in a high-stakes escape room to find the mystical Devil Fruit.

Dallas (Galleria Dallas):

• Stranger Things: Escape the Dark: A 60-minute immersive walk-through with flashlights and headsets, venturing into Hawkins and the Upside Down.

• Squid Game: Survive the Trials: Play five safe but challenging games inspired by Squid Game to compete for the daily leaderboard.

3. Interactive Games & Tech Zones

• Top 9 Mini Golf (~$15): A high-tech 9-hole course themed to different shows, including The Floor Is Lava and Is It Cake? challenges.

• Netflix Virtuals (~$25): Full-body VR experiences letting visitors play as characters in Stranger Things, Squid Game, or Rebel Moon.

• Netflix RePLAY (Dallas only): A massive arcade with physical and digital games based on popular Netflix series.

4. Themed Dining: Netflix Bites

Netflix House offers immersive dining experiences for foodies and fans alike:

• Eleven’s Feast: Crispy chicken and waffles, a nod to Eggo lovers.

• Regency Tea: Bridgerton-inspired three-tiered tea service with finger sandwiches.

• Sanji’s Tuna Sauté: A seafood bowl inspired by One Piece.

• Red Bite & Green Bite: Squid Game spicy sauce challenge.

• Trunchbull’s Chocolate Cake: Rich chocolate dessert inspired by Matilda.

Muslim Traveller Tip: Ask the staff for ingredients or check for halal-friendly options at King of Prussia Mall or plan to bring snacks. Many areas are family-friendly and suitable for all ages.

5. Free Attractions & Photo Opportunities

You don’t need a ticket to enjoy these highlights:

• Red Envelope Entrance: Interactive lobby celebrating Netflix’s DVD-by-mail origins.

• Byers’ House Facade: Perfect Stranger Things photo spot.

• Tudum Theatre: 229-seat theatre with free trivia, live sports screenings, and sneak previews.

• Themed Hallways: Spot Easter eggs and take photos for Emily in Paris, Money Heist, The Queen’s Gambit, and more.

Expansion to Dallas and Las Vegas

Netflix isn’t stopping with Pennsylvania. A second Netflix House will open in Dallas, Texas, on 11 December, and a third location is planned for the Las Vegas Strip by 2027. The Las Vegas version will be tailored to its location, offering a slightly different experience outside of a mall setting.

While exact construction costs haven’t been disclosed, Lee confirmed that Netflix has made a significant investment in these theme parks, from design and finishes to the interactive exhibits.

Planning Tips for Muslim Travellers

• Arrival Time: Plan to arrive 15 minutes before your ticketed time slot. If you miss your window, they cannot always accommodate a reschedule.

• Bag Policy: Bags larger than 24" x 15" x 18" are not allowed inside the attractions. There is a coat and bag check available for a small fee.

• Photos: Photography is encouraged in the lobby and free zones, but some ticketed experiences (like Stranger Things: Escape the Dark) may have restricted "No Phone" zones to preserve the atmosphere for others.

• Group Rates: If you are travelling with a group of 20 or more, you can inquire about discounted group packages through the Netflix House Events page.

• Prayer-Friendly Stops: Check the mall or nearby mosque locations for prayer breaks. In Philadelphia, several mosques are within driving distance.

• Halal Dining: King of Prussia has international restaurants and halal-friendly options. Bringing snacks is also a good idea if you want guaranteed halal meals.

• Family-Friendly Experience: With free admission and large interactive spaces, Netflix House is perfect for families travelling with children.

No International Plans… Yet

For now, Netflix House is limited to the U.S., and there are no announced plans for international locations. However, if the concept proves popular, it could eventually expand globally, bringing immersive Netflix experiences to fans worldwide.

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Final Thoughts

Whether you’re a hardcore Netflix fan, a family looking for a fun day out, or a Muslim traveller seeking accessible entertainment, Netflix House offers a unique, immersive experience without breaking the bank. From themed rooms and interactive activities to exclusive merchandise and free admission, it’s worth planning a stop on your next U.S. trip, just don’t forget your camera and prayer breaks!